A New Energy Drink Brand Just Launched in 4 Fun Flavors
A Storm-or should we say several-are heading to the energy drink aisle.
The new energy drink brand debuted under the Monster umbrella this week as a wellness-forward option for people who "expect more from their energy" and "make mindful choices about what they put in their body," at least according to a statement from general manager Tim Ryder.
"From morning runs to workouts to weekend exploration, STORM is designed to fuel real, everyday moments where fitness, lifestyle and community intertwine," Ryder added, "It's Energy for Life."
New Premium Energy Drink Storm Hits the Market With 4 Debut Flavors
Storm is debuting in four flavors-Guava Strawberry, Harvest Grape, Tropical, and Valencia Orange-packed with 200 milligrams of caffeine and a proprietary blend of immunity, metabolism, as well as skin and hair health-supporting vitamins and minerals, including vitamin A, vitamin B5 (pantothenic acid), vitamin B7 (biotin), vitamin B8, vitamin B12, vitamin C, chromium, and zinc. The entire line is sugar-free and each serving (12-ounce can) contains only 10 calories.
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- Guava Strawberry: Light & easy pairing of tropical guava and sweet strawberry
- Harvest Grape: Rich and sweet taste of concord grapes (think Welch's)
- Tropical: A burst of exciting and delicious flavors with pineapple, blood orange and tangerine
- Valencia Orange: Fresh Valencia orange flavor with a citrus zest aroma
The new energy drink line may look a whole lot like a spinoff of Reign's original Storm line, which was celebrated by fans for its "delicious" taste before it ultimately disappeared to their dismay, but Parade confirmed it's not the same and its own standalone brand.
Storm does offer similar flavors and come from the same parent company, but it features its own unique formula. That said, the company's celebrity partners-which include tennis pros and Olympians Sloane Stephens and Taylor Fritz, NBA star Quentin Grimes, Grammy-winning singer Maren Morris, and lifestyle and fashion influencer Morgan Riddle-are all raving about the new line, so if you liked the now-defunct collection, you may very well enjoy these too (and in turn, reap more lifestyle-supporting benefits than before).
"STORM is the perfect drink for me pregame!" Grimes, 25, declared in the release. "It gives me just enough energy and even the little extra boost I need whenever I'm super tired to go out there and perform every night on the court! It's a must for me before every single game."
"Being a STORM ambassador means representing a brand that truly matches the
way I live," Stephens, 33, added. "Always moving, always fueling the next chapter."
Where are Storm Energy Drinks Available for Purchase?
Storm is available now at select retailers nationwide (prices may vary). To find it at a store near you, refer to the company's online product locator.
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This story was originally published May 7, 2026 at 6:05 AM.