Superstar Soccer Player Cole Palmer & Gopuff Launch a Must-Have New Hydration Product
It was just on June 8, when the GOAT quarterback, Tom Brady, shocked the world and debuted the now-infamous Good Nut organic coconut water in collaboration with instant commerce delivery service Gopuff. Fast-forward to today, June 22, and Gopuff is collaborating with another athlete: English soccer superstar Cole Palmer.
Palmer is a recognized name for soccer fans, who know him as a midfielder for the Chelsea F.C. team. And now, he's making a name for himself in the food and beverage space that actually includes a one-of-a-kind breakthrough product and is affectionately dubbed "COLE'D." Speaking on the new COLE'D release, Palmer stated:
"Gopuff was already part of the routine, so when they came to me with the idea, it just made sense. What started as a bit of fun turned into something proper. I've been involved in everything – the product, the packaging, the content – and that's what interested me. The fans started the whole ‘Cold Palmer' thing in the first place, so it's nice to turn that into something everyone can be part of."
Cole Palmer & Gopuff Release Electrolyte-Infused Ice
As part of Palmer's multi-year partnership with Gopuff comes COLE'D, a line of ice products. Arguably, the most unique product of the line is the first-of-its-kind electrolyte-infused ice. Per the Gopuff press release, The COLE'D Pebble Ice with Electrolytes is:
"An electrolyte-enhanced product designed with active lifestyles in mind, engineered for rapid cooling and a refreshing recovery experience. Crafted from purified water and enhanced with natural electrolytes, this perfectly soft and chewable nugget ice innovation features a clean structure and smooth edges for a colder, cleaner chill."
This unique offering certainly has grabbed the attention of many. I, for one, am thinking about the product in providing an extra boost when it comes to replenishing me after an intense workout or a long night out. You can purchase a 5 lb bag for $4.99 Gopuff.
Other COLE'D Ice Products
Just in time for the 2026 FIFA World Cup, Palmer and Gopuff are also rolling out the COLE'D Premium Craft Ice Spheres. Spherical ice cubes shaped to replicate soccer balls. They come in a 4-pack for $5.99. Then there's the COLE'D Traditional Ice Cubes, which promise a "cleaner taste and sharper edges to upgrade everyday occasions." The latter product comes in 5 lb bags at $5.99 each. Again, you'll want to visit the Gopuff website to purchase the products.
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This story was originally published by Men's Journal on Jun 22, 2026, where it first appeared in the News section. Add Men's Journal as a Preferred Source by clicking here.
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This story was originally published June 22, 2026 at 5:10 AM.