LSU puts ‘Broadway Joe Burrow’ on Times Square billboards ahead of Heisman ceremony

LSU quarterback Joe Burrow, officially named a Heisman Trophy finalist Monday night, is already appearing in New York City.

LSU tweeted the videos of purple and gold-lit boards in Times Square, showing footage of Burrow. New York City is the site of the Heisman Trophy announcement Saturday night.

Running in a bold font, the name “Burrow” mirrored “Heisman” just before footage of the quarterback in his No. 9 jersey faded in and out.

An underdog for the award at the beginning of the season, Burrow is seen as the frontrunner after his stellar senior season.

He was officially announced as a Heisman finalist, along with Ohio State quarterback Justin Fields, Oklahoma quarterback Jalen Hurts and Ohio State defensive end Chase Young.

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